Thursday, July 21, 2011

Google Plus To Launch Verified Celebrity Accounts

According to the news from CNN Google+ is now working on some “Celebrity Acquisition Plan”. This plan will basically verify the celebrity accounts on Google+. Stars like Justin Bieber and Lady Gaga who have more than 10 million fans on twitter can be a valuable traffic attracting sources, Google clearly identified the importance of introducing verified celebrity accounts on Google+.
The plan is still unconfirmed by Google, moreover the company recently told brands and businesses not to create Google+ profiles just yet, as it works on a better experience for them.
The main issue which celebrities face while adapting to the environment of social platforms is impersonating. Any one can make an account impersonating a celebrity on a social platform so, there is surely a need for some way to identify and verify the legitimate accounts. Brett Schulte, a Hollywood consultant and social media organizer, explaining the current work of Google+ said:
As part of this initiative, Google is beginning to devise a system that would verify the identities of public figures who sign up for the service. They seemed to be very interested in having celebrities.
There are several ways in which Google could verify the celebrity accounts on Google+. They could either attain a copy of celebrity’s drivers license, or establish a line of communication with top talent consultants, as well as agencies, and allow them to file requests for celebrity verifications themselves.
What else this Celebrity Acquisition plan will encompass, its difficult to say anything at the moment but, it is possible that Google may split some ad revenue with Celebrities as to encourage them to engage with their fans. However the time will tell how the things unfold.

No comments:

Post a Comment